Case Study: Redesigning And Revamping Professional Website And LinkedIn page
Client Name: Shauntrella
Client Occupation: Marketing Expert | MBA International Business & Relocation Consultant
Introduction: We collaborated with Shaun to update her website’s look and revamp her linkedIn page for her professional services. Client needed a simple and yet sophisticated look for her personal brand for her to appear more professional and ready to work with clients all over the world.
Client Background:
The client is a Marketing Expert, MBA International Business & Relocation Consultant. Client has experience in content research, event management, and international business development. Her expertise includes marketing and brand management for small and medium-sized enterprises (SMEs).
Ideas & inspiration: While coming up with how our client will love her brand to look, she initially decided on the colours she wanted. Pink & red. Pink is her favourite colour. Then we asked more questions to get to know our client better to see what vision she had for her website.
What women inspire you?
Client’s response: Michelle Obama, Jada Pinkett smith.
Taking inspiration from https://michelleobamabooks.com client loved the hero section. Other inspirations: https://www.oliviajenkins.co | https://ingridwassenaar.nl
Solution: We utilised WordPress to develop a professional website for shaun: Website Development: Designed and implemented a user-friendly website
LinkedIn Setup: Using the same colour theme and hero image to create a LinkedIn banner for Linkedin. Updated bio to match professional profile and added a call to action with a link that allows prospects schedule a call.
Case Study: Creating a brand logo and Identity for TimeWithRella
Introduction: Working on a logo for Time with Rella took a few trials. The idea was how to bring to light what this is about. Infusing podcast with wellness & the purpose of personal growth and transformation helping individuals through their adulthood phase. Having discussions about mental health wellness and other life experiences.
About Brand: TimeWithRella is a Wellness Podcast Navigating Adulthood, Self Improvement, Mental Health & Wellness. All about podcasts and community. Inspired by the current mental health situation amongst youth in Nigeria & Ghana.
Idea: TimeWithRella wanted its audience to feel calm & colourful, to bring its audience a sense of ease & colour especially for people dealing with depression and stress.
Colour palette inspiration: The Bohemian colour palette includes earthy, rich colours such as maroons, deep yellows and greens, and neutral shades such as beige, pastels and browns
Solution: Choosing a warm bohemian palette that resonates with TimewithRella. Fonts to match the elegant, friendly & professional nature of the brand. Relating the image of the podcast mic with the lotus flower. A mix of Text & symbol for the brand logo.
